Genesis, the beginning of life, the creation of a man. It is our name and our mission from the very first day.

“Genesis” is the first private gynaecological hospital in Vojvodina, which was founded on February 4, 2006 in Novi Sad by Dr Zorica Crnogorac who wanted to make available to patients a technologically and infrastructurally well-equipped centre with experts which implements modern approaches to the treatment of infertility, which is specialized in gynaecological procedures and monitoring of pregnancies, especially high-risk pregnancies, and which does number of cutting-edge analyses and interventions.

Original “Genesis” concept of in vitro fertilization, which has been developed over the past 10 years, has been focused on the basis of “evidence based medicine” (the basic postulates of medical sciences) and it represents a personalized IVF concept for a couple who is being treated for infertility.
It involves a comprehensive approach to the problem and key and very important factors of its treatment are the following:

  • State-of-the-art IVF technology, diagnostics of morphological and functional problems of future parents, the determination of the entire genome of future parents and their embryos, genetic susceptibility of the uterus which is important for the implantation of the embryo and the beginning of pregnancy, genetic non-invasive tests in pregnancy which exclude the existence of chromosomal anomalies of future babies.
  • Psychological counselling of couples and focus of the entire team of the hospital “Genesis” on each couple.

Only by such a comprehensive, personalized approach to the secret to conception have we achieved a very high success rate and created 2,214 new lives.
A team of 56 doctors, nurses and support staff in hospital “Genesis” treats and takes care of patients 24 hours a day.
Specialised gynaecological hospital “Genesis” Novi Sad fulfils the requirements according to ISO 9001: 2008 Standard.
Dr Zorica Crnogorac is the winner of the “Success Flower for a Dragon Woman” awarded by the Association of Business Women in Serbia in 2014.
Prestigious international auditing and consulting company “Ernst & Young” granted her the award for the “Entrepreneur of the Year for Innovation” in Serbia in 2015.
The hospital also received the award for the highest quality in Serbia QUDAL Quality medal General II 2016/2017.
According to the decision of clients, the hospital and its founder Dr Zorica Crnogorac were awarded the prestigious award QUDAL Quality General II 2016/2017 in the category of private hospitals.
Due to the largest number of votes of respondents in an independent survey of Swiss organizations ICERITAS- International Certification Association GmbH ( from Zurich, the hospital was awarded the gold medal QUDAL 5 star for top quality, Genesis No.1 for quality.

Specialized gynaecological hospital “Genesis” Novi Sad is the winner of the prestigious Association of European Business Award, and it is the national winner for the Republic of Serbia for 2016.

When it comes to the transfer of knowledge, specialized gynaecological hospital “Genesis” Novi Sad is open to national and international cooperation and its experts in the field of infertility, obstetrics, perinatology and oncology actively take part in this. Quality policy aims at continuous improvement of the established integrated quality management system as the basis of success and further development.

Genesis bolnica